Archive for the ‘General’ Category

  • Pricing decision in business market

    Jul 19, 13 • 4111 Views • General • • No Comments

    Pricing is another important decision that needs to be considered in the business market. There are various factors that affect the pricing decision in the business market. Some of the factors that influence the pricing decisions are as follows :- The

  • Planning in Market

    Jul 19, 13 • 1332 Views • General • • No Comments

    A marketing plan is something which contains the guidelines for creating an effective marketing plan for the company and allocations over the period of planning.The marketing plan is designed to obtain some of the important objectives. The objectives of the

  • Buyer seller relationship in business marketing

    Jul 19, 13 • 11773 Views • General • • No Comments

    Establishing a good relationship between the buyer and seller is a most difficult task in the concept of business marketing theory. Making the seller fulfill all your demands and getting the maximum number of buyers is the toughest job both of them have to

  • Communication in business marketing

    Jul 19, 13 • 1323 Views • General • • No Comments

    Communication is an important part  in developing an effective marketing programme for the customers. For developing an effective communication programme in business marketing certain steps need to be followed. These steps are as follows : –

  • Customers in Business market

    Jul 19, 13 • 1227 Views • General • • No Comments

    To keep a better understanding of the business market or any other market ,it is very important to analyse who are your customers. The customers in the consumer market are different from the customers of the business market. The customers of the business