Archive for the ‘General’ Category

  • Organizational culture

    Jul 20, 13 • 1933 Views • General • • 1 Comment

    An organization culture is a standard way of thinking, feeling and behaving in an organization. It is a set of shared ideas an beliefs on what is considered important and what are the things that need to be done in an organization and how it would be done.It

  • Ethics in HRM

    Jul 20, 13 • 1541 Views • General • • 1 Comment

    Ethics is an important factor that need to be considered by all the employees present in the work place. There are some basic responsibilities that need to be followed by every employee ,these include :      The employee should always set an example before

  • Designing Branding Strategies

    Jul 20, 13 • 3371 Views • General • • Comments Off on Designing Branding Strategies

    Branding strategy is an important concept in marketing planning. With the help of effective branding strategy the firms can help the customers understand what products and services are offered by them and make a positive image and space in the minds of the

  • Advertising and Sales Promotion

    Jul 20, 13 • 1601 Views • General • • No Comments

    Advertising is the process of promotion of the goods and services or ideas by paying a specific amount to the identified sponsor. Once the manager decide the target market and the needs of the buyer, they can make decision on the following factors: The

  • Importance of Selection in Human Resource Management: Process, Techniques, Benefits (2026 Guide)

    Jul 20, 13 • 10934 Views • General • • No Comments

    Selection is one of the most critical functions in Human Resource Management (HRM) because the quality of an organisation’s workforce determines its long-term competitive advantage. While recruitment is about generating a pool of candidates, selection